10%: What Makes a Hero?
Yoav Shamir , Philip Zimbardo
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Award-winning director Yoav Shamir (Defamation, Checkpoint) sets out on an entertaining and insightful international quest, exploring the notion of heroism through a multi-faceted lens. From ordinary heroes to freedom fighters, primates to humans, behavioral scientists to geneticists, even Ayn Rand to Raelians, Shamir leaves no stone unturned, and along the way unveils the fundamental truths of human nature.